When clients enter a salon, they want to be transported into a space that allows them to let go of their worries. They want to feel pampered, fawned over and surrounded by luxury. In short, they want to feel like royalty.
When clients come to you, it’s your chance to help them let go of the cares of the world and to experience a life that is different than what they usually live. The more that you’re able to stock your space with salon accessories that support that royal experience, the better your clients will be able to let go of all of those things that are bringing them down.
That sounds easy enough, but how can you bring that reality into your salon? The foundation of the process is bringing in the right salon accessories. With these tools, you’ll be able to give your clients that luxurious experience they’re craving.
Investing in upgraded salon furniture is an important part of elevating the salon experience. In particular this means the salon chair. Think about it – the salon chair is where clients spend most of their time and the feel of a well fitted, well-padded chair has a huge effect on the experience. Give your clients more with a more luxurious salon chair. Look for a salon chair that has some style to it as well and is more than just utilitarian.
Then take that same idea to the rest of the furniture in your salon, from the chairs in your waiting area to the shampoo area where your clients get pampered. Look at all of the furniture in your salon and evaluate how it feels to your clients when they’re sitting for treatments. If it doesn’t feel comfortable and luxurious, then it’s most definitely time to invest in something new!
There is a tactile feeling to amazing salon towels that is almost indescribable. This is one salon accessory that is difficult to overestimate. Salon towels touch your clients' skin and hair. Microfiber salon towels have a tremendous quality and feel that not only feel amazing on the skin, but that also absorb water effectively and quickly. When you look for spa towels, keep in mind that these are items that you’ll use again and again, so purchase the highest quality that you can count on to give your clients that regal feeling.
Is there anything more amazing than a warm towel? The radiant heat along with the fluffy sensation offers a huge impact and absolutely makes your clients feel like royalty. The towel warmer is a simple accessory, but at the same time it truly take the experience of your clients to the next level. A bonus is that you can get a towel warmer that also serves as a sterilizer, which will ensure that your towels are not only wonderfully warm, but also extra clean.
Hot Lather Machine
This one is for the men. A hot lather machine takes shaving from a mundane and boring task to one that’s truly a royal experience. Among salon accessories, this is the one thing that will make men feel more pampered and like a king than any other item. The cold brutality of frigid shaving lotion on the skin compared to the radiant heat of shaving cream out of a hot lather machine. Even if you only occasionally offer shaves for men in your salon, this salon accessory will keep your would be kings coming back again and again.
This one might seem really mundane, but smell is a big part of feeling luxurious. Salons can be places that have some odd smells – nail polish, hair dye, cleaning solutions – and none of these have a pleasant smell. In order to give your clients the best treatment, add in some great smelling air fresheners. Not just those things that you plug into the wall, but salon quality spray mists and aromatherapy.
There is nothing that makes you feel more pampered than putting your feet up. Getting a high quality, adjustable leg rest will help clients to feel truly at ease and in the lap of luxury during pedicures and foot massages. Thanks to their adjustable nature, a leg rest is a salon accessory that allows you to customize the experience for each client. The bonus on this salon accessory is that it will save the backs of your nail specialists. Win win!
Aromatherapy Facial Steamer
Giving clients that royal experience means offering special add-ons. Adding an aromatherapy facial steamer to your salon experience will allow you to give clients that extra something. Look for a facial steamer with both hot and cold steam options, as well as one that’s easy to transport, so that your clients can relax where they are while getting their spa treatment. Remember, kings and queens don’t have to move around – the pampering comes right to them wherever they are!
Adding these salon accessories to your business will change your salon from being a place where clients go just to get their hair cut to an escape that they long for. Think about your clients not just as people who are walking through the door, but rather imagine them to be the highly valued and desired person who you want to treat like queens and kings. Change your mindset, and then expand on the salon accessories that you’re using to give those clients the experience that they deserve.
The best salons, those that maintain a high level of customer loyalty, treat their clients like royalty.